We're working on our next video toy demo (which we promise will be of better production quality!), but today my eye was caught by an article in the Boston Globe on educational toys.
This article not only points out the supremacy of toys that don't "do" everything for the child (i.e., battery-operated toys), but also warns against toys that imply they will make your child smarter. Oftentimes I will not select a toy for the store simply because its name is something like IQ Baby, Baby Einstein, PlayQ, Brainy Baby, etc. Call me superficial, but I think these toys (and their packaging) send the wrong message to our customers. Thanks Boston Globe!
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